Recently celebrated as a Deltek 2020 MVP Award winner in the Enterprise category, WPP is the largest creative transformation company in the world, and home to many of the industry’s most admired and successful agencies. By implementing Deltek Maconomy in Asia-Pacific, WPP IT was able to introduce a new global template to help standardize agency tools and processes. This has given them more agility and transparency while vastly improving compliance and security.
WPP is the world leader in communications services, providing national, multinational and global clients with advertising; media investment management; information, insight and consultancy; public relations and public affairs; branding and identity, healthcare communications; and direct, digital, promotion and relationship marketing. Collectively, WPP employs 131,000 people in over 2,000 offices in 106 countries, and they serve more than 340 of the Fortune Global 500, over half of the NASDAQ 100 and over 30 of the Fortune e-50.
Standardizing Tools and Processes Worldwide
WPP IT, who are at the heart of transforming the way that the operating companies at WPP collaborate, set up a program to roll out a project known as “Maconomy Core” to give the visibility of resources, work and financial results across the entire enterprise. This program is designed to better position WPP IT to be able to respond to new business, scope changes and meet client demands. Deltek Maconomy, the leading ERP software for professional services firms, was familiar to WPP, as they had been using it for many years, but with Maconomy Core, WPP wanted to drive standard processes across the finance departments along with the shared services into a template that could be used in any country, only with tax, legal or statutory changes.
By transitioning WPP’s China organization onto Maconomy Core, the company now has a standardized template, with a global chart of accounts, greater reporting and end-to-end functionality. The standard template is simpler to roll out and is written with the shared service model, audit, tax and reporting compliancy in mind. WPP IT now has a single system that’s frequently updated with the latest configuration and functionality.
"With Maconomy, you can do more!"
- Emma Williams, Technical Program Director
Deltek Maconomy is currently being used by over 18,000 employees within WPP. This usage is spread across various instances of Maconomy and many different geographies all over the globe. Maconomy Core has been implemented for over 5500 users in Malaysia, Singapore, Spain, India and now China, bringing compliant, secure, standardized tools and processes that are fit for purpose for each market, with reliable reporting and tax, legal and statutory integrations. The modern and intuitive software delivers the business agility, transparency and control they need to run their company and meet their needs both today and into the future.
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, clients and communities. For more information, visit www.wpp.com.
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