Marketing Agency Management Solutions
Transform the way your agency performs
You know how it goes - everything is a fire drill. With an increasing number of projects, and high demands from clients and internal stakeholders, you need to be on top of your game. The emergence of digital media has opened up advertising avenues, but also sped up turnaround times - flexing your team to max capacity. In short, agencies are being asked to do more with less. That's where Deltek can help.
Deltek’s Total Agency Management solutions work the way you work. Providing simplicity for creatives, flexibility for client-facing teams and control for finance. We help you manage the entire creative process from engaging with a client to planning a job, scheduling resources and project delivery through to billing and reporting on profits and utilisation. Agencies turn to Deltek to deliver better client results, achieve higher margins and make work more enjoyable for everyone. Whether independent or as an integrated solution, Deltek can meet your growing needs:
- Project & Resource Management – flexible and easy to use, this solution is perfect for day to day management of jobs, people, creative process & profits.
- ERP/Financial Management – a leading ERP solution provides complete visibility and control over budgets, finances and compliance.
- Social Collaboration – helping you streamline communication for all jobs across business lines and departments to drive delivery and delight clients.
Clients depend on their agencies to deliver the expertise they don't have in-house. As agencies strive to make each job profitable and create award-winning work, Deltek delivers all the tools you need to make your work even more valuable to your clients. Our job and resource management solution is the industry's gold standard for knowing what's going on with every project, campaign, and client account.
- Detailed program information to drive the way agencies plan resources and projects
- Track and report on program performance to deliver deep insight
- Accurately capture all related costs
Deltek's comprehensive project accounting solution helps agencies automate project and financial accounting, centralise budgeting and planning, and streamline processes — all with the goal of driving profits and maintaining compliance.
- Industry-leading software for project accounting, corporate financials, reporting and compliance
- Detailed, project level forecasting and budgeting for any segment of your work breakdown structure
- Organisational budgeting, resource planning, indirect rate forecasting and financial reporting
- Robust revenue recognition and multi company, multi country capabilities
- Flexibility over billing models; retainer, time and materials, fixed fee, milestone based, etc.
Agencies and clients are used to "relying on your gut." But today, data can turn your art into a defendable science. When an agency can prove how well its work is performing, it becomes an even more valuable partner. Deltek's Total Agency Management solutions give front and back office teams the agility to track progress and modify as required so you are always delivering your best work. As a result, clients look to their agencies to deliver strategic advice, industry expertise and solve problems that might have been handled by other providers in the past.
- Gain insights with end-to-end reporting including by job, client or resource
- Find relationships in data that provide actionable business insights
- Visualise data in role-based, analytical dashboards
- Self-service business intelligence means there's no need to go back to IT or business analysts for new queries or reports
Winning business has traditionally centred around relationships and referrals, but the right CRM tools can help you extend your reach. Deltek's agency solutions are designed specifically to meet the fast-paced needs of creative agencies.
- Automate client management and track contacts, opportunities, estimates and proposals and all the associated communications
- Manage contracts from estimate to final closeout
- Share and collaborate on a set of documents for every project, employee, client, contact and opportunity
In an industry where talent bounces around from shop to shop, there is renewed focus on developing top talent and creating a desirable work/life balance so they will stay. Deltek delivers all the tools to help your agency become an enviable place to work.
- Deltek's talent management solution helps reduce recruiting costs by up to 25% with automation and better analysis of success rates
- Ensure that your annual compensation review cycle is fair, consistent, automated and compliant
- Provide a forum for balanced and accurate 360º feedback on performance
- Identify top performers and further develop them
Benefits by Role
To maximise margins, produce revenue and satisfy clients you need a consistent management approach. Deltek's Total Agency Management solutions give you insights that let you know which accounts are profitable and if your resources are being allocated correctly.
- See the big picture or the day to day details at a glance
- User-friendly, graphical dashboards so you can slice and dice data
- Business intelligence to guide you as you take your agency to the next level
- Analytics tools to peel back the layers and look at overall profitability across an entire network of offices or agencies
In an industry that relies on expertise, creativity and ultimately billable hours and services, you need detailed insight to know which levers to pull to make more profit. Deltek brings you complete visibility — from front to back office, you'll have agency-wide accountability at a glance. Build robust forecasts and track scope and cost at every step to ensure projects are delivered profitably on time and on budget.
- Utilisation & billable work — Know how well people are utilised down to the project or individual level
- Fees — Have the data you need to understand if you can or need to increase your rates or fee structure
- Time and expense — Time sheets and workflow approval
- Financials — Invoicing, billing and record keeping
- Annual compensation — Know if you have the right people and if you are you are paying them correctly
When you plan and staff projects, you're aware of just how many factors can affect timelines and budgets. Anything from last minute pitches, unexpected holidays and client feedback delays can alter your plans. Deltek helps you manage projects with a high level of detail and visibility while creating smart schedules that plan for every contingency.
Deltek’s Total Agency Management is an integrated suite of solutions that transforms the way your agency performs and profits. Agencies of any size can rely on Deltek to avoid overruns, over-servicing and re-works.
- Quickly adjust your engagement parameters in real time
- Easily schedule work and assign resources across the whole organisation
- Understand lost time, staff inefficiency and inaccurate statements of work at a glance
- Know how well people are utilised down to the project or individual level
- Easily produce the reports your clients require
The majority of agencies are using three or more systems to manage their sales forecasts, resource plans, WIP, financial records, client records, budgets, resource costs, invoices and billing. That not only makes your agency inefficient, but it causes you to miss out on key opportunities to correlate data and drive business decisions. Firms that move to an integrated system will be well positioned to pull significantly ahead of the competition.
Tech-savvy agencies need solutions that can keep up. Deltek solutions are scalable to facilitate growth and the complexities of agencies of all sizes, from small independent boutiques to global networks. Available on premise or built on a world-class cloud infrastructure that utilises Amazon Web Services. Our solutions are easy to implement, compatible with the most popular software in the industry and have the highest security standards. They are all designed to work with minimal maintenance to free up your IT resources for other important tasks.
Deltek has the customer relationship management tools that can help your pitch process run more smoothly, from pursuing new accounts, expanding your network and maintaining current client relationships. These solutions will help you turn out quotes with an ease you never thought possible and you'll always be sure you're only pursing accounts or projects that will be right for the agency.
- Automate opportunity data entry
- Maximise resources to pursue more opportunities
- Gain better insights to position your firm for pitches
- Track contacts, opportunities, estimates, proposals and all the associated communications
- Log all activity for each pitch, providing a historical record of all materials, emails and correspondence
People are your agency's differentiating factor and source of expertise. But keeping the best employees motivated and fulfilled is a tough task in an industry where it's common to hop between shops. Deltek Talent Management has the tools you need to find and retain the best talent.
- Know if you have the right people and if you are paying them right
- Expedite recruiting and on-boarding with automated tools and guidelines
- Maximise profitability by automating the recruiting process
- Satisfy audits with complete visibility into accurate employee and project data
Keep your finger on the pulse with the industry's leading agency management solution.
Watch how agencies Fitch & Brand Union use Deltek Traffic Live to optimise their business.