EMEA Blog

The Deltek Agency Solutions Team recently released the 2022 CEO Outlook Survey Report, revealing what hundreds of agency leaders expect in the coming year. This blog provides an overview, spotlighting key findings and critical trends.

It’s official: getting the right talent in place remains the number one priority – and biggest challenge – for agencies. That’s the key finding of our latest global survey of marketing, advertising, and media agency professionals, carried out in partnership with industry bible Campaign.

Learn how Deltek’s Agency Roadmap will guide you in the right direction to build impressive project delivery, retain the best talent and maximize efficiency and profitability.

While no one could have envisioned how the global pandemic would all unfold, the lasting effects have forced organizations to not only adapt but re-evaluate how business gets done. To support you in this digital transformation, here are five ERP technology trends that can benefit your project-based businesses in 2022 and beyond.

In our webinar with Adweek, three industry leaders shared actionable insights on how agencies should position themselves to attract and hire the best talent in the industry.

Most agencies have a fear of saying ‘no’ - which can lead to an over-diversified list of services or clients.

As we approach the end of 2021, another fast-paced year full of opportunities and challenges, it’s a great time to catch up on all the blogs you meant to read this year but didn’t have time to! We’ve pulled together 10 of our top marketing agency blogs from the past 12 months, make sure these are on your reading list as you prepare for 2022.

When it comes to enviable agency growth, many think speed is the priority. But be cautious about that kind of haste drive without a smart plan. Learn the six critical factors that agency leadership should address to ensure growth that is truly sustainable.

From onboarding, training and customer support to product enhancements and tailoring experiences for customers based on their needs, we're committed to helping our customers find project-based success. Find out how Margo Martin, Group VP of Customer Success and team, delivers success through these best-in-class experiences.

Want your agency to standout in today's digitally dominant marketplace? Discover how finding and implementing the right technology can energize new business pipeline, and provide critical visibility into and control of project, resource and financial processes.

Three tips from Entrepreneurial Advisor, David C. Baker, to help you position your agency to stand out from the crowd.

Today's agencies are compelled to create a workplace culture that attracts, trains and retains top-tier creative professionals. Learn six critical steps to ensure your organization is ready to bring the best on board.

How does an agency create the culture, climate, and capability for project delivery optimization to occur? Learn six steps to constitute a near-foolproof approach.

Gain insights from our panel discussion with industry leaders who recently shared tips and provided a strategic approach on how to accelerate agency transformation.

Four industry experts share why process efficiency is crucial to an agency looking to introduce advanced technologies and how it will help activate a culture of success.

Read some key highlights from our recent webinar with four industry experts on how agencies can create an environment that thrives using today's technology and be prepared for future enhancements.

Project-based businesses are all about the people ‘in’ the business, and understanding whether their employees are fully involved and enthusiastic about their work and the organisation involves many things. But a great place to start is with an engagement survey.

International agency, Moving Brands, needed a new solution to help streamline their current systems and processes. They turned to Deltek WorkBook. Read their story.

G2 has once again named Deltek a Leader in Project-Based ERP Software in its Summer 2021 Grid report. Thank you to all our amazing customers who submitted reviews; we greatly value your thoughts and are continuously working on ways to enhance the Deltek user-experience!

Discover how creative agency TMW UNLIMITED cut down project complexity and streamlined its processes from pricing to delivery with Deltek WorkBook.

Our LevelUp maturity model provides a benchmark to compare where your business stands today and a structured path to maturing your agency in 2021 and beyond.

Find out how leading European agency network Serviceplan Group united its remote teams and created greater transparency across its organization with Deltek ERP

Mark McNulty, Chief Financial Officer at Taft Communications, recently shared how he and his team were spending more time reconciling data from multiple systems than they did actually using it to analyze the agency’s KPIs and how they overcame this using Deltek WorkBook.

With recent creative and business success, Brokendoll realised that they could no longer rely on multiple, siloed tools, but needed an integrated, scalable agency management system to support their future. Impressed by Deltek WorkBook’s powerful functionality, accelerated implementation, and efficient customer support, Brokendoll has chosen Deltek to be their business partner.

While creative agencies are working harder in our turbulent times, they’re not all working smarter. But our new research shows those that have embraced digital transformation are seeing real business benefits.

We asked 300 agency professionals how their organisation could improve – and attracting, retaining and managing talent was top of their agenda. Here’s what they told us.

Our recent webinar brought together agency leaders to understand their perspectives on a challenging year for the industry. Get the key insights here.

Effective project and resource management is vital for agencies—protecting your people, your projects, and your profits.

Finance teams are the backbone of agencies. They provide the insights needed for strategic decisions and keep every team focused on their key objectives. That’s why it’s critical there’s have a strong foundation of best practice financial processes in place.

The marketing services industry experienced a hugely tumultuous year in 2016. In 2017 the differentiator will be how well agencies develop new techniques and ways of working to cope. Read more about what’s in store for the marketing services industry in 2017

The creative industry has never been one for early nights, but what toll does this take on your teams when they are routinely having to work late or on weekends?

Whilst marketing agencies are seeing revenue increases across the board, many are finding it difficult to turn this into profit.

It is natural human behaviour to resist or be concerned about change – after all, it is a step away from what is known. But how does this work in an environment such as the creative industry where change is not only continual but more often than not, seen as the pathway to success?

Over-servicing has historically always been a part of agency life but what we are seeing today is an industry which has seemingly reached its limit, now being detrimentally affected by over-servicing levels.

When looking at over-servicing it is very easy to only consider the consequences for the agency in terms of financial loss but in reality, over-servicing has an even bigger impact on your most valuable assets – your staff.

According to a report by PR Week and Deltek, over-servicing results in seven percent of billable time not being collected. It is no secret that this is a major issue for agencies but how can they combat this cycle?

One of the greatest challenges faced by creative agencies today is resource planning and management – particularly when it comes to staffing.

What happens when you’re operating in an industry where income growth is positive but margins are depressed? And what can be done to counteract this trend in Marketing and Communications firms?

Discover the key lessons we learnt throughout 2015 and our top predictions for the Marcoms industry in 2016.

Learn more about a growing trend that presents a very real threat for creative agencies.

Ashley Miller discusses the top things she learnt in 2015 about what is going on the the UK creative industry.

Marketing and Communications talent is beginning to dry up and addressing this skills gap will be essential to the future of the industry.

How should agencies judge their success? In this blog we look at the criteria success should be judged against and how agencies can achieve it.

New business pitching is arguably the most disliked necessity within a creative agency. How does your Agency combat the stress of pitching for new business?

Agencies within the creative space have been working hard to rebuild following the crash in 2008. But how can agencies build on this momentum and continue to grow – what are the next steps?

A merger or acquisition can be a great way for an agency to expand its services, win new clients and enter new markets. But it can have a huge impact on clients and employees, so the whole process requires careful consideration.

Does the traditional agency billing model enable agencies to truly maximise their profitability, or do they need to move towards a value-based model?

Scope Creep has been identified as one of the biggest factors in the decline of profits in the Marketing and Communications industry. How are you managing it?

Avoiding scope creep helps maximize your margins from each client, project and employee

Resource planning and management is one of the greatest challenges faced by creative agencies today. Find out why.

Choosing a performance- and value-based remuneration model can make a big difference to an agency’s profitability and help build stronger client relationships.

Are agencies damaging their profits by failing to embrace changes in the way they work?

Deltek and Click Z recently set out to try to get to the heart the issues troubling global creative agencies as they strive to mark their creative success and grow their businesses. Here are the results.

Does it still make commercial sense to make a big city your base, and is moving further afield a viable alternative?

Digital is no longer an exception as clients expect their agencies to deliver multichannel campaigns. So does your agency need to go digital just to stay afloat?

Learn how to make sure you protect your agency's margin by keeping your projects on track, on time and within budget.

Is your marketing agency using historical business data to plan for future activity?

Agencies who operate across multiple locations face a variety of challenges. However having the right business systems in place can help you to grow efficiently and profitably.

Managing the complexities of your Agency doesn't have to be daunting - from the daily administrative tasks to resource allocation and utilisation, use these 6 best practices to ensure your success.

Do you know how to get the right people on the right projects at the right time? Callum Broderick shares the secret to resource management.

Consider these 5 quick tips to ensure success and build stronger relationships that will drive profitability in your creative agency

Use these 5 tips to make sure your Agency gets paid quickly for the work you are doing.

Stop time and money slipping through your fingers by considering these 5 important points

What is your Marketing Agency doing to ensure it stays relevant in a changing industry?

Timesheets are an important part of every marketing agency. Here three reasons why accurate timesheet recording will benefit you and your agency.

Minimise the administrative headaches and burdens on your team and your overall agency. Learn how to stay focused on what matters most – your clients.

In this blog series our experts share best practices to help you to manage the complexities of your Marketing Agency.

Discover the role that ERP software plays in effective acquisitions.

Many agencies still struggle to find the most effective way to manage their projects so that they balance creativity alongside project and finacial control.

Give your team access to Agency Management Software that will help to improve productivity and increase profits

In step four of our five step guide, find out how you can achieve integrated reporting using the right agency management system

Is there a better way for Agencies to balance creativity with accountability in order to boost their profits?

In step three of our five step guide, find out how measuring estimates versus actuals can help to improve your Agency's bottom line

In step two of our five step guide, find out how you can better utilise capacity planning in your Agency and enable greater profitability

In step one of our 5 step guide, find out how better scheduling and resourcing can enable marketing agencies to improve their profitability

Over-selling in pitches and under-delivering in services is a problem that is costly for many services firms. Discover how you can prevent it from happening.

Marketing and PR professionals can ready themselves for promotion by 'walking the walk' before waiting to be asked.

As a strong managerial candidate, the support of an effective team is vital because it will free up the time and resources you require for initiating growth strategies and driving business success - both of which are the key to getting you noticed in the boardroom.

Learn how you can prevent timesheets from being a chore and use them to your advantage.

Learn how you can ensure your marketing or PR firm is able to keep up client demands and stay ahead in an increasingly competitive industry.

Learn how you can increase revenues in your marketing firm and make yourself a candidate for promotion by identifying existing client upsell opportunities.

Discover how you can ensure that you deliver value to all of your clients and keep ahead in a rapidly changing PR industry.