EMEA and APAC
Your source for insights, expertise and best practices across a range of relevant topics and industries for project-based businesses operating in Europe and APAC.
Planning Projects In An Agency - When Art And Science Meet
Project planning in the creative industry isn't always easy, but Marketing Agencies can use technology to record how they have planned and resourced similar projects in the past. By building up a historical project record you can identify trends, plan more thoroughly and avoid surprises.
Do You Really Need To Work Weekends?
The creative industry has never been one for early nights, but what toll does this take on your teams when they are routinely having to work late or on weekends?
You’ve Earned The Money, Now Bank It!
Whilst marketing agencies are seeing revenue increases across the board, many are finding it difficult to turn this into profit.
When A Freelancer Is The Most Expensive Agency Cost
One of the greatest challenges faced by creative agencies today is resource planning and management – particularly when it comes to staffing.
The Beast From Within: When Clients Pose A Threat To The Agency
Learn more about a growing trend that presents a very real threat for creative agencies.
Where Has All The Talent Gone?
Marketing and Communications talent is beginning to dry up and addressing this skills gap will be essential to the future of the industry.
#PitchHell: Combatting The Stress Of New Business Pitching
New business pitching is arguably the most disliked necessity within a creative agency. How does your Agency combat the stress of pitching for new business?
How Would You Prepare For A Merger Or Acquisition?
A merger or acquisition can be a great way for an agency to expand its services, win new clients and enter new markets. But it can have a huge impact on clients and employees, so the whole process requires careful consideration.
Off With Its Head! Replacing The Billing Model Based On Execution
Does the traditional agency billing model enable agencies to truly maximise their profitability, or do they need to move towards a value-based model?
Is Your Agency As Profitable As It Could Be?
Avoiding scope creep helps maximize your margins from each client, project and employee
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