EMEA Blog
Your source for insights, expertise and best practices across a range of relevant topics and industries for project-based businesses operating in the UK and Europe.
How agencies have adapted in 2020 – and what they’ve learnt for 2021
Our recent webinar brought together agency leaders to understand their perspectives on a challenging year for the industry. Get the key insights here.
The three pillars of effective resource and project management for agencies
Effective project and resource management is vital for agencies—protecting your people, your projects, and your profits.
The three pillars of finance management for agencies - and how to optimize them
Finance teams are the backbone of agencies. They provide the insights needed for strategic decisions and keep every team focused on their key objectives. That’s why it’s critical there’s have a strong foundation of best practice financial processes in place.
Agency News Review: Road to Recovery, Time for Transformation, and Best of the Best
A look at recovery planning, digital transformation, and other trending topics from around the creative agency industry.
Award Winning Global Digital Creative Agency AnalogFolk Choose Deltek Workbook For Their Own Digital Transformation
Award Winning Global Digital Creative Agency AnalogFolk Choose Deltek Workbook For Their Own Digital Transformation.
New Paths To Success: A Look At Marketing Services Industry Trends In 2017
The marketing services industry experienced a hugely tumultuous year in 2016. In 2017 the differentiator will be how well agencies develop new techniques and ways of working to cope. Read more about what’s in store for the marketing services industry in 2017
Do You Really Need To Work Weekends?
The creative industry has never been one for early nights, but what toll does this take on your teams when they are routinely having to work late or on weekends?
You’ve Earned The Money, Now Bank It!
Whilst marketing agencies are seeing revenue increases across the board, many are finding it difficult to turn this into profit.
Change Management: We Are Going Around The Leaf
It is natural human behaviour to resist or be concerned about change – after all, it is a step away from what is known. But how does this work in an environment such as the creative industry where change is not only continual but more often than not, seen as the pathway to success?
Over-Servicing: Leading From The Top, Assisting From The Bottom
Over-servicing has historically always been a part of agency life but what we are seeing today is an industry which has seemingly reached its limit, now being detrimentally affected by over-servicing levels.
Are Your Staff Over Stretched And Over Servicing?
When looking at over-servicing it is very easy to only consider the consequences for the agency in terms of financial loss but in reality, over-servicing has an even bigger impact on your most valuable assets – your staff.
Don’t Let Over-Servicing Cripple Your Agency
According to a report by PR Week and Deltek, over-servicing results in seven percent of billable time not being collected. It is no secret that this is a major issue for agencies but how can they combat this cycle?
When A Freelancer Is The Most Expensive Agency Cost
One of the greatest challenges faced by creative agencies today is resource planning and management – particularly when it comes to staffing.
Boosting Fees And Value In The Marketing And Communications Industry
What happens when you’re operating in an industry where income growth is positive but margins are depressed? And what can be done to counteract this trend in Marketing and Communications firms?
Finding Success In 2016: What Marketing And Communications Firms Can Learn From 2015 Trends
Discover the key lessons we learnt throughout 2015 and our top predictions for the Marcoms industry in 2016.
The Beast From Within: When Clients Pose A Threat To The Agency
Learn more about a growing trend that presents a very real threat for creative agencies.
4 Things I Learnt About The Creative Industry In 2015
Ashley Miller discusses the top things she learnt in 2015 about what is going on the the UK creative industry.
Where Has All The Talent Gone?
Marketing and Communications talent is beginning to dry up and addressing this skills gap will be essential to the future of the industry.
What Does It Take For An Agency To Succeed?
How should agencies judge their success? In this blog we look at the criteria success should be judged against and how agencies can achieve it.
#PitchHell: Combatting The Stress Of New Business Pitching
New business pitching is arguably the most disliked necessity within a creative agency. How does your Agency combat the stress of pitching for new business?
Is It Time To Tool Up?
Agencies within the creative space have been working hard to rebuild following the crash in 2008. But how can agencies build on this momentum and continue to grow – what are the next steps?
How Would You Prepare For A Merger Or Acquisition?
A merger or acquisition can be a great way for an agency to expand its services, win new clients and enter new markets. But it can have a huge impact on clients and employees, so the whole process requires careful consideration.
Off With Its Head! Replacing The Billing Model Based On Execution
Does the traditional agency billing model enable agencies to truly maximise their profitability, or do they need to move towards a value-based model?
The Results Are In...Survey Says: Agencies Face Scope Creep Challenges
Scope Creep has been identified as one of the biggest factors in the decline of profits in the Marketing and Communications industry. How are you managing it?
Is Your Agency As Profitable As It Could Be?
Avoiding scope creep helps maximize your margins from each client, project and employee
The Results Are In... Survey Says: Agencies Face Resource Management Challenges
Resource planning and management is one of the greatest challenges faced by creative agencies today. Find out why.
Agency Remuneration Models: Which Is Best For You?
Choosing a performance- and value-based remuneration model can make a big difference to an agency’s profitability and help build stronger client relationships.
Agencies: There Is A Cost Of Doing Nothing
Are agencies damaging their profits by failing to embrace changes in the way they work?
New Research: Challenges Facing the Global Creative Industry
Deltek and Click Z recently set out to try to get to the heart the issues troubling global creative agencies as they strive to mark their creative success and grow their businesses. Here are the results.
Bright Lights, Big City: Do You Need To Be In A City To Succeed?
Does it still make commercial sense to make a big city your base, and is moving further afield a viable alternative?
Do Non-Digital Agencies Need To Evolve?
Digital is no longer an exception as clients expect their agencies to deliver multichannel campaigns. So does your agency need to go digital just to stay afloat?
You Need To Beat Over-Servicing To Make Your Agency Profitable
Learn how to make sure you protect your agency's margin by keeping your projects on track, on time and within budget.
Yesterday Is History, Tomorrow Is A Mystery
Is your marketing agency using historical business data to plan for future activity?
How Will You Stop Your Agency From Growing Apart?
Agencies who operate across multiple locations face a variety of challenges. However having the right business systems in place can help you to grow efficiently and profitably.
How To Keep Your Finger On The Pulse Of Your Creative Agency
Managing the complexities of your Agency doesn't have to be daunting - from the daily administrative tasks to resource allocation and utilisation, use these 6 best practices to ensure your success.
How To Manage Your Resources At The Snap Of A Finger
Do you know how to get the right people on the right projects at the right time? Callum Broderick shares the secret to resource management.
5 Tips To Improve Client Management In Your Creative Agency
Consider these 5 quick tips to ensure success and build stronger relationships that will drive profitability in your creative agency
Time Is Money – 5 Ways To Get Paid Faster
Use these 5 tips to make sure your Agency gets paid quickly for the work you are doing.
How To Stop Time & Money From Slipping Through Your Fingers
Stop time and money slipping through your fingers by considering these 5 important points
Can Technology Help The Changing Marketing And Communications Industry?
What is your Marketing Agency doing to ensure it stays relevant in a changing industry?
How To Prove The Importance Of Timesheets in Your Agency
Timesheets are an important part of every marketing agency. Here three reasons why accurate timesheet recording will benefit you and your agency.
How To Avoid The Agony Of Admin In Your Agency
Minimise the administrative headaches and burdens on your team and your overall agency. Learn how to stay focused on what matters most – your clients.
Keep Your Finger On The Pulse Of Your Marketing Agency
In this blog series our experts share best practices to help you to manage the complexities of your Marketing Agency.
How To Make A Successful Business Acquisition
Discover the role that ERP software plays in effective acquisitions.
How To Manage In A Creative Agency Without Stifling Creativity
Many agencies still struggle to find the most effective way to manage their projects so that they balance creativity alongside project and finacial control.
Empower Your Team With The Right Agency Management Tool
Give your team access to Agency Management Software that will help to improve productivity and increase profits
Get More From Your Reporting And Analytics
In step four of our five step guide, find out how you can achieve integrated reporting using the right agency management system
Can Agencies Profit From Their Creativity?
Is there a better way for Agencies to balance creativity with accountability in order to boost their profits?
Balance Estimates Versus Actuals
In step three of our five step guide, find out how measuring estimates versus actuals can help to improve your Agency's bottom line
How To Utilise Capacity Planning
In step two of our five step guide, find out how you can better utilise capacity planning in your Agency and enable greater profitability
Improve The Accuracy Of Your Scheduling And Resourcing
In step one of our 5 step guide, find out how better scheduling and resourcing can enable marketing agencies to improve their profitability
Stop Over-Selling And Under-Delivering
Over-selling in pitches and under-delivering in services is a problem that is costly for many services firms. Discover how you can prevent it from happening.
For Marketing And PR Professionals: A Battle Plan For Promotion
Marketing and PR professionals can ready themselves for promotion by 'walking the walk' before waiting to be asked.
Tips For Boosting Team Leadership Skills
As a strong managerial candidate, the support of an effective team is vital because it will free up the time and resources you require for initiating growth strategies and driving business success - both of which are the key to getting you noticed in the boardroom.
Use Timesheets To Your Advantage
Learn how you can prevent timesheets from being a chore and use them to your advantage.
How To Keep Up With Client Demands And Stay Ahead Of The Competition
Learn how you can ensure your marketing or PR firm is able to keep up client demands and stay ahead in an increasingly competitive industry.
How To Identify Upsell Opportunities
Learn how you can increase revenues in your marketing firm and make yourself a candidate for promotion by identifying existing client upsell opportunities.
Infographic: 3 Ways To Ensure You Become A PR Leader Of Tomorrow
Discover how you can ensure that you deliver value to all of your clients and keep ahead in a rapidly changing PR industry.
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