Building Your Brand, Differentiating Your Services, Growing Your Revenue
Watch the recorded Deltek webinar featuring, Mike Schultz, President of Wellesley Hills Group, as he shares with us the keys to brand and differentiation, and how to leverage your brand to develop more business.
You will learn:
- What you really need to know to differentiate your firm
- How to substantiate your differentiated message so it makes a lasting impression on the market
- Hot-off-the-presses data on the business impact – especially on generating maximum fees – of establishing brand leadership*
- How to leverage your organization's assets in your marketing and business development efforts
- How to leverage your strong brand and differentiation to generate more leads and develop more business
- How to avoid the common brand and differentiation mistakes services firms make
Whether you're starting from scratch, or improving on an already solid foundation, you and most other leaders seek ways to improve your brand strength, differentiation and overall ability to develop business.
Watch this exclusive webcast and find out how!
Thursday, August 14, 2008
2:00 p.m. - 3:00 p.m. EDT
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Mike Schultz is President of the Wellesley Hills Group, a leading firm focused on growth strategy, marketing, and business development for professional service businesses with clients such as Monitor Group, PRTM, Harvard Business School, and dozens of others. A renowned expert in services marketing, Mike has been featured in over 80 media publications as BtoB Magazine, Inc. Magazine, and Business Week. Mike is also publisher of RainToday.com, the leading online magazine, research source, and membership site for professional services marketing and sales. |
*Data presented from Wellesley Hills Group and RainToday.com's Fees and Pricing Benchmark Report 2008 sponsored by Deltek.